Etiquette of drafting an email in Email Marketing:
Etiquette of drafting an email in Email Marketing: The fast, flexible and cost-effective way of reaching new customers and retaining existing customers is Email Marketing. Compared to traditional marketing efforts, email marketing in energy saving. Here, we don’t want to pay for print postage or ad space or any other normally associated cost. However we invest, the only platform to get the higher in return on investment is Email Marketing. The perfect email should contain the below mentioned points. SubjectLine -> When we send a mail the first attraction will get through the subject line , it should be short and crispy and much related to the mail content. Rules to apply on Subject Line: o Subject line should be minimum of 4 to 6 words. o Special characters should not be used. o Spam keywords are not allowed to be used in Subject line o All the letters should not b...